Pasifika On Air – How to Put together an Application

Pasifika On Air-How to Put together an Application

Before You Start

Strong applications are clear, audience-focused, culturally grounded, and realistic.

Before drafting:

  • Read the specific funding round guidelines
  • Confirm your project fits the correct funding round
  • Ensure your team, partners, and platform meet eligibility requirements
  • Applications may require a 2-5min pitch
Basic Project Information (Required)

This information will be on the front page of your proposal.

  • Project title
  • One-line synopsis (clear and compelling)
  • Project type and duration (actual programme length)
Content Proposal (Main Document)

Most sections should be no more than 1–2 pages total.

Project Description
  • What is the project?
  • Why this story, and why now?
  • Why is it best told by Pasifika creatives?
Format
  • Series or one-off?
  • Episode number and duration
  • How episodes connect and why the format suits the audience
Style / Treatment
  • Look, feel, and tone
  • Narrative approach and cultural lens
  • Include moodboards or visual references
    (Full treatments and scripts required for higher-value requests)t
Structure
  • Series: brief episode outline
  • One-off: beginning, middle, ends
Production Process
  • Key milestones
  • Delivery timeline
    Planned outputs
Research Plan (Factual only)
  • Research approach
  • Cultural and ethical considerations
Team
  • Key personnel with short bios
  • Relevant experience and links to past work
Platform and Partners
  • Who is involved and what they provide
  • Cash, in-kind, promotion, or distribution support

PCBL advice: Higher funding requests require more detail, but clarity always matters more
than length.

Finding Your Audience (1 Page)

Audience
  • Primary and secondary audiences
  • Size, habits, and relevance
Relevance
  • Why this content matters to them
Reach and Promotion
  • Distribution strategy
  • Marketing and social media plan
  • Promotional support from partners
Launch
  • Release schedule and launch approach
Success Measures

Explain how you will measure success, such as:

  • Ratings or views
  • Watch time and engagement
  • Shares, comments, and reach
Budget

You must provide:

  • Budget summary
  • Full detailed budget (PDF/Excel upload)

Key rule:

Contingency + Production Company Overhead must not exceed 10% of below-the-line costs.

Final PCBL Guidance

PCBL supports applications that:

  • Centre Pacific Story Sovereignty and leadership
  • Are realistic and delivery-ready
  • Show strong audience connection
  • Demonstrate long-term value

Clear, confident, and culturally grounded applications are the strongest.